Digital Marketing
Driving more than just traffic.
Channelling the power of data
It’s not about who interacts with your brand, but how they interact and what they see.
Digital marketing involves a combination of activities that require an in-depth understanding and application of data analytics and creative marketing techniques.
A cohesive approach
We unite digital activities to get results.
Digital Marketing services
Understanding the data and bringing elements together to achieve results.
Marketing Strategy
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Needs Assessment
Target Market
Goals and Objectives
Buyer Profile
Investment
Channel Utilisation
SEO
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SEO Strategy
SEO Analysis
Keyword Research
Technical SEO
On-Page Optimisation
Reputation Management
Content Hierarchy
Reporting & KPIs
PaidSearch
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PPC Strategy
PPC Analysis
Keyword Research
Ad Account Setup
Campaign Creation
PPC Optimisation
Reporting & KPIs
Social Media
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Social Media Strategy
Platform Analysis
Audience Research
Account Setup
Paid/Organic Campaign Creation
Account Optimisation
Community Management
Reporting & KPIs
CRM/Email Marketing
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CRM Strategy
Platform Analysis
Audience Research
Campaign Creation
Audience Segmentation
Community Management
Platform Management (Salesforce Marketing Cloud, Dotdigital, SharpSpring, Hubspot...
Reporting & KPIs
WebsitePersonalisation
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Personalisation Strategy
Platform Analysis
Audience Research
Campaign Creation
Audience Segmentation
A/B Testing
Impact Analysis
Reporting & KPIs
Analytics & Insights
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Data Strategy
Analytics Analysis
Advanced Tracking
Data Tagging & Segmentation
Data Cleansing
Platform Management (Adobe Analytics, Google Analytics...)
Reporting Dashboards
What does good look like?
Let the data do the talking.
We have:
- Led the merge of the physical and digital retail experiences for more than 4 million customers, resulting in improved online reach and a personalised digital experience.
- Grown a client’s social media presence across channels to achieve 162k followers, 38 million reach, 1.5 million engagements.
- Championed the launch of a new content publishing brand, utilising cross-channel marketing initiatives to achieve 2 million impressions and over 100k visits within the first five months.
If you want to leverage the results that your brand deserves, get in touch.
Latest work
Going beyond the traditional ways to deliver digital excellence.
Global Pharmaceutical achieves 60% content engagement rate
Leading workforce management business goes digital
SHI helps you make informed decisions for a future-proof strategy
Ready to start your project?
